The custom attributes are the segmentation properties that you should define yourself. If you need to show your guides to a specific group of users, you can add your custom attribute by clicking on the Create An Attribute button as shown below.
You can define the details of your custom attributes in the opening window.
Push the data to the browser and let our tool see the attributes assigned to your visitors. We give you a code snippet for each attribute you create. Copy and Paste this code to the head section of your webpage.
For instance, you can flag your new users as 'new_user' in your DB and create your custom attribute with this identifier.