Overview

This article explains how UserGuiding integrates with Segment, a customer data platform that helps you collect, clean and control your customer data.

When it is activated, UserGuiding can be used as a Source which sends event information to your Segment account then be routed to other systems.

If you were looking for information related to segmenting your users in UserGuiding but ended up here, you should click here.

In order to learn more about how to set up UserGuiding as a Source into Segment, continue reading.

Important Note: To successfully integrate, Segment should be a product that you've been using.

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What do you need to activate Segment Integration?

To be able to use UserGuiding as a source in Segment (what we aim to have as a result of this practice), you should be using the Segment’s Analytics.js library.

Analytics.js, Segment’s Javascript source, makes it simple to send your data to any tool without having to learn, test, or implement a new API every time.

UserGuiding utilizes window.analytics as an object in the below snippet for tracking.

If you haven't already, copy and paste it high in the <head> of your website to complete integration with the Analytics.js library.

How To Activate Segment Integration

You can enable this integration by using the toggle within the Integrations Tab under the Settings Section.

How to set up UserGuiding as a Source into Segment

  • Go to your Segment workspace, and navigate to the Sources.
  • Click to Add Source and choose Javascript source.
  • Click Add Source in the opening window.

Or;

  • On the next screen, give the source a name. (We recommend that you include UserGuiding in the name so you can easily find it).
  • Type the full URL where the Segment's analytics.js is installed.

Event Tracking

When it is enabled as a Source of Segment, UserGuiding pushes out real-time event notifications to other services, in other words, to your Destinations in Segment.

This way, Segment allows you to track and analyze information about your Guides and NPS Survey then be routed to other systems.

If you go to the Debugger section of your UserGuiding source, you can see the real-time tracked event data in Segment workspace.

These events include:

1. Guide Displayed:

It means that a user interacted with a guide. To see which guide it is, click on the guide started (userguiding). You'll be able to see the guide's ID, name, and the URL of the page in which the user has seen the guide.

2. Guide Completed:

It means that a user has gone through all steps of a guide and successfully completed it. To see which guide it is, click on the guide completed (userguiding).

You'll be able to see the guide's ID, name, and the URL of the page in which the user has seen the guide.

3. NPS Survey Displayed:

It means that your NPS Survey is seen by a user. To see the URL of the page in which the user has seen the survey, click on the nps survey shown (userguiding).

4. NPS Score Submitted

It means that a user has given you a certain NPS score. To see the actual value of it, again click on the nps score submit (userguiding)

5. NPS Feedback Submitted

It means that a user has given a written answer to the question of your NPS Survey. To see the answer, click on the nps feedback submit (userguiding)

Destinations

In Overview, you can add multiple Destinations to your UserGiding source and send events to these integrations.

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